EC5001 Introduction to eCommerce

Part I

Course Duration: One semester
Credit Units: 3
Level: P5
Medium of Instruction: English
Prerequisites: Nil
Precursors: Nil
Equivalent Courses: Nil
Exclusive Courses: Nil 

Part II

Course Aims
This course provides an introduction to the technology and information systems concepts underlying electronic commerce applications.

Course Intended Learning Outcomes (CILOs)
Upon successful completion of this course, students should be able to:

No.

CILOs

Weighting
(if applicable)

1.

describe various business models and marketplace models for eCommerce;

 

2.

apply basis analysis to sample eCommerce cases;

 

3.

describe structure and functions of key technologies supporting eCommerce;

 

4.

describe basic regulatory and legal aspect in building a eCommerce system;

 

5.

identify emerging trends in eCommerce development.

 

Teaching and Learning Activities (TLAs)
(Indicative of likely activities and tasks designed to facilitate students’ achievement of the CILOs. Final details will be provided to students in their first week of attendance in this course)

   Teaching pattern:
   Suggested lecture/tutorial/laboratory mix:  3 hrs. lecture/seminar/tutorial

CILO No.

TLAs

Hours/week
(if applicable)

CILO 1

Knowledge and skill for this CILO will be presented in lectures. Tutorial sessions with case studies and discussion will help students to reinforce their understanding.  Guest lecturer(s) is invited to present selected cases of interest.

 

CILO 2

Knowledge and skill for this CILO will be presented in lectures.  Tutorial sessions with case studies and discussion will help students to reinforce their understanding.

 

CILO 3

Lectures are used to deliver the knowledge and skill for their CILO.  Tutorials are used to apply them on some cases and exercises. Additional readings are assigned for those needing more explanation.

 

CILO 4

Basic knowledge are presented in a lecture.  Tutorial exercises will serve to reinforce understanding.

 

CILO 5

Emerging trends will be commented upon throughout lectures and tutorials where relevant.  Additional readings will also be assigned where appropriate.

 

Assessment Tasks/Activities
(Indicative of likely activities and tasks designed to assess how well the students achieve the CILOs. Final details will be provided to students in their first week of attendance in this course)

   Examination duration:  2 hours
   Percentage of coursework, examination, etc.:  50% CW; 50% Exam

CILO No.

Type of Assessment Tasks/Activities

Weighting
(if applicable)

Remarks

CILO 1

Class participation, group project, exam

 

 

CILO 2

Class participation, group project, exam

 

 

CILO 3

Tutorial participation, individual assignments, exam

 

 

CILO 4

Tutorial participation, exam

 

 

CILO 5

Tutorial participation, individual assignments, exam

 

 

Grading of Student Achievement: Refer to Grading of Courses in the Academic Regulations
Grading pattern: Standard (A+AA-…F)
For a student to pass the course, at least 30% of the maximum mark for the examination must be obtained.

This is a CEF approved course, students who want to apply for CEF claims must achieve at least 70% minimum attendance and obtain at least 50% passing mark for the assessment of the course.

Part III

Keyword Syllabus:

Foundation of eCommerce; eCommerce Strategies; eCommerce business models, value chains, e-marketplace, r-retailing, service and Application; eCommerce key technologies, Mobile networks, Data Interchange; Web technologies; eCommece case study; eCommerce Legal Aspects.

Related Links
Department of Computer Science